Our Story…

The idea came from the company’s founders: two best friends who grew up eating wholesome, flavorful, good-for-you food, lovingly cooked in their uncle’s kitchen. It was comfort food made with farm-fresh ingredients that left you feeling good inside and out (and long after you licked your plate). The same kind of food we happily serve today.

Our first location was in Boston, MA. But it didn’t take long for our roots to spread throughout the city (then the Greater Boston area, Rhode Island, Connecticut, New Hampshire and Maine!) – bringing homemade, hearty meals to whomever had an appetite for great taste and good vibes.

Today, we're still serving up wholesome, honest food that makes people feel GOOD all across New England. We work with more farmers, bakers and growers than ever. We serve a whole lot more than just burgers and can cater and deliver it right to your doorstep.

Our Food…

At B.GOOD, everything we do is driven by our food ethos, i.e. what we believe in when it comes to food. And our ethos is pretty simple: food should be good for you and good for the planet. Every single day we make decisions that prioritize the quality and taste of the food we serve while also protecting the environments within which it’s grown and raised. It’s better for our customers, our partners, our food system, and our planet.

Clean Ingredients

We take particular care with what goes into our food–what goes into growing it, harvesting it, cleaning it and serving it. So, we store every single piece of produce, protein or grain in open coolers or refrigerated cases so our guests know exactly what’s going into their bodies.  And, we only use clean ingredients. That means we keep an extensive list of exactly what’s not going into our food (today, tomorrow or ever), things like antibiotics, growth hormones, artificial preservatives, colors, or flavors.

Partners

Food grown in its native environment tastes better. It’s science. So, in order for us to serve the best-tasting, good-for-you food we can, it only makes sense that we look to local farms and national partners to help us grow it and distribute it. We work with folks all over the country to source native, homegrown ingredients that bring the best flavors of their regions to the table.

Food Innovation

We constantly challenge ourselves to be more creative with our ingredients–to explore new flavors, pair them in unlikely ways, and prepare them as uniquely as possible (eggplant meatballs, anyone?). By reinventing ingredients people know and love, we’re able to put our own healthy twist on traditional dishes and provide new delicious creations for everyone (omnivores, carnivores, vegans, vegetarians, flexitarians alike) without sacrificing flavor. On our own Hannah Farm, we’ve introduced regenerative agricultural practices to educate ourselves on more sustainable farming, so we can also educate our partners and patrons. And we’re actively sourcing from farms across the country who are pioneering the practice too–to prioritize soil health, capture carbon from the air, and help feed the world without destroying it in the process.

Animal Welfare

The way you treat what you eat, matters. We’ve worked very hard to achieve Certified Humane standards for our livestock and are actively working with the Global Animal Partnership to prioritize the health and happiness of our chickens, pigs and cows. 100% of our shell and processed eggs are from cage-free laying hens, and all of our animals are raised antibiotic and hormone free. But we are constantly looking to evaluate how we can improve our initiatives in this area and make decisions every day to ensure we’re doing everything we can to keep our animals happy and healthy. Now, and for years to come.

Our Purpose…

To inspire GOOD in people.

When you eat good and feel good, you’ll be good. Because good food feeds your better nature. It inspires you to have better eating habits when you’re out and at home; it inspires you to change your relationship with food, and think about how what you eat impacts the environment; it inspires you to share that same goodness with your family and friends; and sometimes, it even inspires you to give back to the communities from where it came. But mostly, it inspires you to continue to put good in, and return, continue to get good out. So as long as we’re in the business of making good food, we’ll be in the business of inspiring good in everyone who eats it.

Our Mission…

Serving good in everything we do. Good food. Good for our families. Good for our communities. Good for our planet.

For us, it’s not just about the food we’re serving. But also about where it came from, how it was grown, the farmers and partners who help us source it, the friendly folks in our restaurants who proudly serve it up all day long, and the guests who eat. Because in our experience, those ingredients are just as important as the ones you can touch and taste. And when you can feel good about those, you can’t help but to feel good about the food.