Why King Louie?
In the spring of 2009, we offered a summer of free shakes to the
customer who gave us the best name for our new-and-improved,
indestructible, shake-making rickshaw.
And by submitting the name "King Louie", Jason was crowned a
free-shake-drinking, fast-food champion.
Like Jason told us to do in his entry, we called our shake-cart King
Louie "as a tip of the hat to Louie, the guy who rides the tricycle
around Boston making siren noises."